MKTG 101 – Market Research

1. Market Research and its use in a marketing plan  Market research allows a company to predict, analysis and assess market trends, in hope that these findings will assist in future marketing decisions. Elliott (2017, pg. 79) states that for an organisation to be successful they must take into account the needs and wants ofContinue reading “MKTG 101 – Market Research”

HRM 107- Minimum Wage Debate

Employers have an obligation to ensure that their workers’ health and safety are taken into account, to safeguard the future stability of a company (Gimenez, Sierra and Rodon, 2019). The Triple Bottom Line (TBL) focuses on three aspects for sustainability: people, the planet and profit (social, environmental and economic). The overall purpose is for aContinue reading “HRM 107- Minimum Wage Debate”

Introduce Yourself (Example Post)

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click theContinue reading “Introduce Yourself (Example Post)”

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